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Airline Marketing Personnel JobsAirline Marketing Personnel Duties Airlines, just like any other type of company, like to advertise their services as a way of winning business. This includes commercials on television and radio, print display ads in magazines, newspapers, and on billboards, in-flight magazines, and home pages on the Internet's World Wide Web. Marketing personnel write ad copy, create slogans and logos, and create marketing schemes and special offers. They also buy ad space and radio or television time slots, and attempt to draw new accounts. Airline Marketing Personnel Qualifications Marketing employees almost always have college degrees—preferably in advertising, marketing, public relations, or communications. They usually have previous experience in advertising, the ability to work under deadlines, good writing skills, and some aptitude with numbers. Average starting pay: $21,000 to $53,000 per year, depending on experience.
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