Manager Loyalty Marketing Jobs

Manager Loyalty Marketing Duties

This role is available to Hong Kong residents or to those who hold valid working visas or permits.
Cathay Pacific Loyalty Programmes Ltd. (CPLP) is a wholly owned subsidiary of Cathay Pacific Airways with separate profit and loss responsibilities. It has been set up to manage Cathay Pacific’s loyalty programmes, its loyalty marketing strategy and partner relationships. Reporting to the General Manager, your chief mandate is to formulate the programme communications and marketing capabilities for The Marco Polo Club and Asia Miles, encompassing both offline and online channels. You will also outline the public relations strategy and act as the spokesperson of CPLP. In addition, you will need to develop the market by setting loyalty targets and budgets for Cathay Pacific outsta...
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Cultural Sensitivity
Successful applicants must possess a high degree of cultural sensitivity and exhibit respect for diversity of all types. This means you must be fair, balanced and considerate towards all people. Your cultural sensitivity is demonstrated by your ability to adapt and effectively manage circumstances related to cultural differences, and identifying potential problems relating to diversity and seeking out solutions.